The southwest Michigan region enjoys a wonderful quality of life based on a collective wealth of important intrinsic assets. The region is supremely appealing to visitors who place a high value on pristine natural resources such as abundant fresh water providing a wide variety of recreational opportunities, and extensive scenic vistas of woodlots, winding rivers, and rolling farmlands offering a peaceful start to serene vacations. These farmlands also provide an extremely strong component of the local economy with an incredible array of crops and livestock producing high quality products shipped across the nation and around the world.
The partners below are promoting sound principles and utilizing sustainable strategies to bring economic growth and vitality to our region and our state.